Do you know that out of every 10 new bloggers, only one does not quit and eventually makes it.
We are living in amazing times right now, because everyone can start a blog for the cost of a cup of coffee, even if you are completely clueless about how to do some basics things since hosting companies make it easier and easier for newbies to join the world of blogging.
In fact, it has never been easier and cheaper to create a business so there are more people creating blogs than ever before but sadly most of these people forget about the simple fact that every successful business requires lots of hard work.
The bitter truth is that almost all beginners do not take blogging seriously and they make so many rookie mistakes and they eventually fail.
I believe that it is very important to recognize why so many people quit blogging in 2018, so that you can make better decisions and you can avoid very costly mistakes they make.
1) Choosing The Wrong Niche
What most new bloggers these days do is they stumble upon some successful blogs on Google and they see their income reports and then these newbies go and create blogs in the same niche.
This is the number one reason why so many blogs fail.
If you just start a blog, let’s say in a making money online niche, because you have seen some popular bloggers make millions of dollars in that niche and you do not even stop for a second to think whether you are interested in that niche or not, you are going to abandon your blog pretty soon.
I have to say that I am guilty of making the same mistake over and over again.
A few years ago, I have seen that there are a few bloggers having thousands of subscribers in a small niche so I quickly started a new blog on the same topic and I hired a designer to make my blog look really amazing and I added two posts over a short period of time but…
What happened then is I lost interest in that specific niche and I noticed that I was not really passionate about it in the first place so that is why the posts that I created were mediocre at best and they were not getting any shares and I would not never make any money off of it.
So do not start a blog in a fitness niche just because you have heard that your male friend is running a successful blog in that niche.
I am 100% sure that he is having lots of knowledge in that field, he knows things like how to lose weight, what to eat aka diet plans et cetera and he is very passionate about the fitness topic more than anything else in the world.
Also, do not listen to so called gurus that tell you to start blogging in specific niches just because they are proven to generate you the most money.
If you start a blog on SEO and you do not know a thing about link building or even how to improve your Google rankings, then the probability that your new blog will fail is really high.
You should choose the topic which is something that you love so much that you would enjoy writing about it for hours a day in, day out.
I had have to delete a one blog last year, because it was really hard for me to even get myself to sit down and write a short post for that blog and the only reason why it failed is that I simply chose the wrong niche.
Writing every new post should be lots of fun and it is certainly not something that you should push yourself to do, because if you are passionate about the specific topic, you will want to do that every single day.
2) Lacking Patience
The sad truth about today’s world is that 99% people expect quick solutions, results and about everything else so if they go start their blogs one day, they expect to become rich in the next month or even a week.
I have to say that I have never seen any blogger make thousands of dollars in their first few months and I can tell from my experience that none of my blogs made any serious money in the beginning phases.
You have to be prepared to work really hard, creating a new piece of content regularly and doing some tedious but necessary things like social media promotion or search engine optimization because otherwise, you are going to fail like most of the new bloggers that are not willing to do them for long enough.
3) Blogging Solely For Money
Do you want to know another reason why so many people give up on blogging?
It is because most of them start their first blogs with the only intention to generate cash.
I have made the same mistake myself in the early stages of my online career.
All the businesses that created just for monetary incentives, they all failed miserably after two or three months.
Now, I understand that you will abandon your new blog fairly quickly if money is your only motivation because you will have to put lots of effort into writing your new posts before you see any results.
If you are just starting out and learning lots of things about the blogging, search engine optimization and other related things then it will take you a few months (it depends on how hard you are going to work) to generate your first $100 online.
Even my new blogs do not make any serious money in the first two months, even though I add to them content on a daily basis.
So just ask yourself:
Would you work five to eight hours a day on something that you are not really passionate about and you do this only for money?
I am sure you would give it up after a few weeks just like 90% of newbies that have the same mentality like you.
Just forget about starting a blog if your main objective is to make bank without producing any valuable content.
Successful bloggers understand that you should provide tons of value which means creating useful posts full of useful information and basically helping your readers before you start to see any money.
The more your readers trust you and the more quality content you add, the more you will be rewarded for your amazing work and of course, your income will grow exponentially in the result.
4) Disregarding SEO
Another reason why so many people stop blogging is that they ignore search engine optimization practices.
A vast majority of new bloggers think that it is very hard to understand how it works and some of them disregard it because they have read on some shady websites that SEO is dead so working on it is a waste of time for them.
Do you also hate search engine sites like Google, Bing or Yahoo?
If you do, then I have something to tell you:
You are missing out on a lot of quality traffic that you would get if you would work on SEO.
All of my most successful blogs receive thousands of visitors every day from Google and Neil Patel and other most popular bloggers out there will say you that organic search traffic is the best source of traffic you can get completely for free.
There is a common myth that SEO is all tricks and it is very hard to learn for beginners.
This myth is so popular mainly because there is lots of misleading advice on the Internet and there is also good information but most of it is written for more advanced bloggers that are already familiar with this subject.
It is sad that there are only a few articles which are really geared towards newbies.
It is much easier than most of the bloggers think and in fact, I believe that even an 80 years old grandpa can learn the basics of how SEO works and how to improve the search engine ranking.
It all boils down to adding quality posts on a regular basis.
So if you will give lots of value to your readers, they will share your blog on social media and other websites and eventually some bloggers will start linking to your awesome posts and this is how to outrank your competitors and win at SEO.
You do not need to know any tricks or black hat techniques, these will always do more harm than good, you just need to follow this simple strategy that I just shared with you above.
But please do not get me wrong, getting Google to love your blog is not easy, but nothing worthwhile is easy so do not let so called gurus fool you that it is, but at the same time do not get discouraged…
If you invest your time in SEO today, you will reap the rewards down the road. Your blog will be found easily on all of these big search engines sites like Google.
Isn’t that sound amazing?
5) Do Not Take Blogging Seriously
The reason why 9 out of 10 new bloggers do not even last a single month is that they think that after they start a blog, get a theme for it and write a one post, they will somehow become popular all over the web.
The vast majority of newbies put so much effort into starting their blogs but after the launch, they just sit there and do nothing except watching some TV shows or porn all day long.
I have been there, done that, my friend.
You need to know that a blog like any kind of business, requires work (a lot of it) on a daily basis in the order to succeed.
You just can not start your blog, create a few posts and then expect to make thousands of dollars next week.
It will never work that way.
Other beginners just steal their competitor’s posts because they are too lazy to create something on their own and stealing is just another way of avoiding a real hard work that is required to make it in this day and age.
If you stop for a moment and check out the most successful blogs in your industry, you will see that they add a new content regularly and they have been doing it for a long time, they promote their stuff on different platforms, they have a professional looking design and you can clearly see that they treat their blogs very seriously.
You might see some interviews with the most popular bloggers and they look very relaxed but the truth is that no one sees them work on their posts for endless hours at the desk.
They are the pure definition of hard workers and it is not an exaggeration.
If you treat your blog as a hobby and you spend just a few hours on it, then you will never get any significant amount of organic traffic from the Google, because why should they treat you seriously if you are not serious about your online business?
You should not really expect to achieve any kind of success with any business (including blogging) if you do not put in the effort first.
The world is full of lazy people that never want to put in the work and that is why you see only a few people succeed in whatever they do.
6) Using Free Themes
What most of the new bloggers do is they use free themes that make their blogs look like garbage and then they wonder why people do not want to read their posts and why their bounce rate is so high.
Not only, free themes are just looking cheap, they also make your blog load slowly, they have very limited features so you can not change things like fonts, logos, without a coding knowledge and they are rarely updated and extremely buggy so they are easy prey for lots of hackers.
Every successful blogger knows that it is necessary to have a good looking blog if you want to succeed and so many people still fail to realize this and that is one of the reasons why they fail at blogging.
You can have the best content filled with the most helpful information, but it does not matter if you are using a poorly designed free theme on your blog.
The design is the very first thing which people will see when they enter your blog and the vast majority of them will simply leave and never revisit it if your blog takes ages to load and is hard to navigate.
It is not a secret that blogs which use premium themes, get more love from the Google, more shares and ultimately they make more money.
You do not have to have deep pockets to make your blog look appealing and welcome to your readers.
I am currently using premium themes from MyThemeShop. They offer regular updates, their support is really amazing and their kiss ass themes are very affordable.
Conclusion
I hope that you have read carefully all of the reasons that I have listed in this post so that you will greatly increase the likelihood of starting a blog that stands out and becomes a thriving business.
You can become next Pat Flynn or Harvey Levin, if you create amazing posts that make people want to share them everywhere with everyone and you provide a real value to your readers first and you do not seek cash like almost every new blogger that is doomed to fail with such a mindset.
Just do not worry about money, it will come naturally to you, I promise you.
I would love to know if you have made any of these mistakes yourself.